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Innovative. Time-Tested. Proven.

EXPERIENCE NEWBLUE

Based in San Diego, California, NewBlue launched NewBluePOST in 2006, which quickly became the leading developer of video effects, transitions, and titling software for consumer video editing. Soon NewBlue’s penchant for creating easy-to-use, power-packed plugins caught the attention of professionals and broadcasters through its integration with Adobe Premiere Pro, Blackmagic Design DaVinci Resolve, Avid Media Composer, and more.

At the urging of a leading manufacturer of live video production switchers, NewBlue deepened its investment in live video technology, introducing NewBlueLIVE, in 2016. Since Titler Live, its first on-air graphics package for live broadcasts, NewBlue products and technology have been deployed year after year by leaders in the broadcast, sports, corporate, education, and house of worship markets.

Today, TotalFX, Titler Pro, Titler Live, VividCast, and Fusion can be found in studios worldwide.

NewBlue is powered by decades of industry experience.

Our leadership team came up through the ranks in the world’s most respected names in video and media, including Adobe Corporation, Corel Corporation, Grass Valley, Microsoft Corporation, Red Giant, and Maxon Computer GmbH.

Todor Fay

Chief Executive Officer and Co-Founder

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Todor Fay

Chief Executive Officer and Co-Founder

Todor J. Fay is the co-founder and CEO of NewBlue, Inc., a rapidly growing and respected digital video effects, streaming and cloud technology company. Fay has more than three decades of software development and design experience and holds more than 30 audio and video technology patents. In addition to leading NewBlue, he oversees the technical direction of the company’s line of professional and consumer video effects software, 3D titling, motion graphics, and live streaming technologies. Prior to co-founding NewBlue, Fay served as Lead Software Architect at Microsoft Corporation in the DirectMusic group and later created the original audio architecture for the Xbox team. Earlier in his career, he co-founded The Blue SoundWorks, pioneers in audio technology, which was ultimately acquired by Microsoft. Fay holds a Bachelor of Arts in Communication and Masters of Science in Computer Science from Stanford University.

Karen Gauthier

Chief Product Officer

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Karen Gauthier

Chief Product Officer

Karen Gauthier has been working in the creative software industry for 25 years. Starting her career at Corel in Ottawa, Canada and then moving to San Jose where she established herself as a proven leader on the Adobe Photoshop team. During her 10 years at Red Giant, she grew the Product department into a world-class development team. At Maxon, after the merger with Red Giant, as Global Head of Products, Karen led a global team of talented Product, UX and Support professionals to deliver cutting-edge software to creative professionals around the world.

Melissa Jordan Grey

Chief Creative Officer
and Co-Founder

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Melissa Jordan Grey

Chief Creative Officer
and Co-Founder

Melissa Jordan Grey brings decades of experience as a creative technologist, market strategist, entrepreneur & digital media artist. As co-founder of NewBlue, her mission to merge arts & technology is woven through the company’s innovative offerings. Before launching NewBlue, Grey served as a senior program manager in Microsoft’s Digital Media, Consumer, and Windows divisions, specializing in product design, marketing and business development. After earning a degree in media studies at Indiana University (Phi Beta Kappa/Summa Cum Laude), she received an International Radio & Television Society Summer Fellowship and later attended the University of Southern California’s master’s program in cinema-television before leaving to found her first company, The Blue Ribbon SoundWorks. At Blue Ribbon, Grey served as its president before its ultimate acquisition by Microsoft Corporation.

Eric Sagerman

Strategic Advisor

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Eric Sagerman

Strategic Advisor

A strategic advisor to companies across multiple industries around the globe, Sagerman brings broad financial and technology experience to NewBlue. Most recently, from 2009 to 2011, he was CEO and president of the medical records company Universata, which he restructured and orchestrated its successful sale. From 1999 to 2008, Sagerman was a managing director and Head of Strategy and Strategic Marketing for Allianz Global Investors—Munich, a successor firm to Nicholas Applegate Capital Management, where he was a managing director and member of the executive committee.

Robert Sharp

President

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Robert Sharp

President

Raised in Tokyo, Japan, Robert has over 20 years’ experience in the video technology industry. Earlier in his career, Robert was the General Manager of the U.S. subsidiary of Canopus, a Japanese manufacturer of video hardware and the EDIUS video editing software. In 2005 Grass Valley acquired Canopus to bolster their broadcasting and network product line. Prior to NewBlue, Robert was the Head of Global Sales for Red Giant where he built the enterprise sales and customer success team. After the merger with Maxon in 2020, Robert continued to run the sales organization as Global Head of Sales for the combined entity.

Patented technology drives our innovation.

NewBlue boasts a broad portfolio of more than ten patented technologies in cloud video production, data-driven graphics, live and post graphics, real-time rendering, and live-to-post video production. We build every NewBlue product on a solid technological foundation that powers the broadcast graphics industry in front of the camera and behind the scenes.

VIEW OUR PATENT PORTFOLIO

NewBlue is a service-forward company.

We are in business to serve our customers and help solve their challenges. Our customer-first ethos motivates every department and NewBlue employee . In fact, we welcome any customer to contact our President, Robert Sharp, by email at any time!

We integrate with the best. We’re used by the best.

A core value embedded in every solution we deliver—and really every step we take is to play well with others. We know how important seamless integration of video technologies can be to every project. NewBlue products are built to work well within, alongside, and in perfect harmony with the tools you use every day.

NewBlue is proud to have years-long partnerships with these industry leaders :

NewBluePOST

Toolkits for post-production.

As most video post-production professionals know, the smallest details sometimes make the biggest difference…and not always in a good way. A high-quality, professional video can be torpedoed by a low-quality title or transition.

Thankfully, NewBluePOST toolkit makes delivering the details an easier, speedier undertaking. Our proven toolkit gives you an arsenal of aesthetic enhancements (such as transition effects, image filters and titling) and provides essential editing features (such as image stabilization, streamlined compositing and color touch-ups). And NewBluePOST plugins seamlessly integrate your NLE with ease.

Learn more about our post solutions.

NewBlueLIVE

For streaming and broadcasting.

Crunchtime is no time for a learning curve, which is why NewBlueLIVE solutions are as intuitive as they are impactful. Designed for live broadcast producers, NewBlueLIVE brings you a time-saving, cost-effective way to deliver premium content and enhance your programming with professional graphics, titles and animations — in real-time.

NewBlueLIVE’s responsive, versatile solutions empower broadcasters of all kinds to dynamically queue crawls and lower thirds directly from a spreadsheet, stream polling info and audience comments, connect to scoreboard data and web stats, and much more.

Learn more about our live solutions.

Tutorials

See what you can achieve with NewBlue solutions. Check out our library of tutorials and video walkthroughs.

Blog

Browse our latest articles, blogs, and customer stories.