Based in San Diego, California, NewBlue launched NewBluePOST in 2006, which quickly became the leading developer of video effects, transitions, and titling software for consumer video editing. Soon NewBlue’s penchant for creating easy-to-use, power-packed plugins caught the attention of professionals and broadcasters through its integration with Adobe Premiere Pro, Blackmagic Design DaVinci Resolve, Avid Media Composer, and more.
At the urging of a leading manufacturer of live video production switchers, NewBlue deepened its investment in live video technology, introducing NewBlueLIVE, in 2016. Since Titler Live, its first on-air graphics package for live broadcasts, NewBlue products and technology have been deployed year after year by leaders in the broadcast, sports, corporate, education, and house of worship markets.
Today, TotalFX, Titler Pro, Titler Live, and Fusion can be found in studios worldwide.
Our leadership team came up through the ranks in the world’s most respected names in video and media, including Adobe Corporation, Corel Corporation, Grass Valley, Microsoft Corporation, Red Giant, and Maxon Computer GmbH.
Todor J. Fay is the co-founder and CEO of NewBlue, Inc., a rapidly growing and respected digital video effects, streaming and cloud technology company. Fay has more than three decades of software development and design experience and holds more than 30 audio and video technology patents. In addition to leading NewBlue, he oversees the technical direction of the company’s line of professional and consumer video effects software, 3D titling, motion graphics, and live streaming technologies. Prior to co-founding NewBlue, Fay served as Lead Software Architect at Microsoft Corporation in the DirectMusic group and later created the original audio architecture for the Xbox team. Earlier in his career, he co-founded The Blue SoundWorks, pioneers in audio technology, which was ultimately acquired by Microsoft. Fay holds a Bachelor of Arts in Communication and Masters of Science in Computer Science from Stanford University.
Melissa Jordan Grey brings decades of experience as a creative technologist, market strategist, entrepreneur & digital media artist. As co-founder of NewBlue, her mission to merge arts & technology is woven through the company’s innovative offerings. Before launching NewBlue, Grey served as a senior program manager in Microsoft’s Digital Media, Consumer, and Windows divisions, specializing in product design, marketing and business development. After earning a degree in media studies at Indiana University (Phi Beta Kappa/Summa Cum Laude), she received an International Radio & Television Society Summer Fellowship and later attended the University of Southern California’s master’s program in cinema-television before leaving to found her first company, The Blue Ribbon SoundWorks. At Blue Ribbon, Grey served as its president before its ultimate acquisition by Microsoft Corporation.
A strategic advisor to companies across multiple industries around the globe, Sagerman brings broad financial and technology experience to NewBlue. Most recently, from 2009 to 2011, he was CEO and president of the medical records company Universata, which he restructured and orchestrated its successful sale. From 1999 to 2008, Sagerman was a managing director and Head of Strategy and Strategic Marketing for Allianz Global Investors—Munich, a successor firm to Nicholas Applegate Capital Management, where he was a managing director and member of the executive committee.
NewBlue boasts a broad portfolio of more than ten patented technologies in cloud video production, data-driven graphics, live and post graphics, real-time rendering, and live-to-post video production. We build every NewBlue product on a solid technological foundation that powers the broadcast graphics industry in front of the camera and behind the scenes.VIEW OUR PATENT PORTFOLIO
We are in business to serve our customers and help solve their challenges. Our customer-first ethos motivates every department and NewBlue employee . In fact, we welcome any customer to contact our President, Robert Sharp, by email at any time!
We offer technical and customer support free of charge. And for our larger customers we offer priority, enterprise-class support at no extra charge.
We offer ongoing webinars to help you stay on top of the latest technologies and techniques.
Our solutions experts provide complimentary training in areas such as workflow design and creative operation.
If interested please send an email to [email protected].
We pride ourselves on staying up to date with the latest video trends, technologies and workflows, and are ready to share our expertise with you.
A core value embedded in every solution we deliver—and really every step we take is to play well with others. We know how important seamless integration of video technologies can be to every project. NewBlue products are built to work well within, alongside, and in perfect harmony with the tools you use every day.
NewBlue is proud to have years-long partnerships with these industry leaders :
Toolkits for post-production.
As most video post-production professionals know, the smallest details sometimes make the biggest difference…and not always in a good way. A high-quality, professional video can be torpedoed by a low-quality title or transition.
Thankfully, NewBluePOST toolkit makes delivering the details an easier, speedier undertaking. Our proven toolkit gives you an arsenal of aesthetic enhancements (such as transition effects, image filters and titling) and provides essential editing features (such as image stabilization, streamlined compositing and color touch-ups). And NewBluePOST plugins seamlessly integrate your NLE with ease.
For streaming and broadcasting.
Crunchtime is no time for a learning curve, which is why NewBlueLIVE solutions are as intuitive as they are impactful. Designed for live broadcast producers, NewBlueLIVE brings you a time-saving, cost-effective way to deliver premium content and enhance your programming with professional graphics, titles and animations — in real-time.
NewBlueLIVE’s responsive, versatile solutions empower broadcasters of all kinds to dynamically queue crawls and lower thirds directly from a spreadsheet, stream polling info and audience comments, connect to scoreboard data and web stats, and much more.
See what you can achieve with NewBlue solutions. Check out our library of tutorials and video walkthroughs.
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